Category: Sales

The automotive industry had a rough first quarter. And some industry experts predict it’s only slated to get worse in the coming year. Here’s everything you need to know about this past quarter in automotive sales.

It’s true. Tax season is busy season for many dealerships. But 2019 is different. There were a lot of tax law changes this past year and it affected millions of Americans, which in turn is affecting a lot of dealerships. Are you one of them? Here’s what you need to know about the 2019 tax season.

Jargon makes customers feel uncomfortable. Don’t let jargon kill your sales, here are alternative phrases that’ll help you better connect with your customers.

Your customers hate your salespeople. This is mostly because the current approach to selling cars is outdated. Most salespeople have been trained for years to push for the sale instead of dig for the solution, which has left customers defensive, suspicious and just plain unhappy. Ultimately resulting in MAJOR problems at the dealership because it makes the car buying process a nightmare for your customers, your salespeople and you. But how do you fix it?

If at first, you don’t succeed, try, try, try again. But sometimes it’s hard to determine when you should keep trying and when it’s smart to cut your losses. In the auto business, we’re faced with this problem daily. Like when your BDC doesn’t succeed at making contact with a lead after the first call. Then questions like, should you try again, when should you try again and how many times should you try again, all come into play. But knowing the right amount of times to call each lead will increase appointments and sales. We’ve taken all the questions out of how many times you should call—and when—with our Ultimate BDC Call Cadence.