We work with dealers across the country who want to start selling more cars and making more money NOW, and they all have one thing in common. Want to know what it is?
Are you ready for MORE in 2020? The truth is, we are living in a digital world and the Internet is changing the way customers view not only your dealership but the car buying process as a whole. So if you’re looking to do more and get more this year without spending more, check out our new blog post.
Everyone’s looking for a silver bullet marketing strategy. Here’s the thing: there’s no such thing. But this tested marketing strategy is an easy full-proof way to start naturally attracting more customers today.
How To Stop Wasting Time, Energy And Money On Recruiting And Get Top Quality Employees With One Simple Step
Finding good talent nowadays can be difficult. Not only that but the process of recruiting, hiring and training new employees can be expensive and time-consuming. But if you want to stop wasting resources on finding new employees, the answer is simple. Find ways to keep the talent you’ve already got.
With good cars becoming harder to find and more expensive, a lot of dealers are struggling to keep their lots stocked. Here’s one simple solution that’ll help you keep your lot stocked with cars your customers want.
While most dealers are scurrying around chasing after the thin deals of today, you can and should be directing your efforts toward accelerating tomorrow’s buyers to create your own evergreen crop of “solutions” buyers who value your help and the service you provide and are happy to pay more for it. It’s the biggest opportunity in the car business and the most untapped source of customers.
Sometimes the best advice comes from the most unlikely places. Believe it or not, monkeys can actually teach us a lot about selling cars.
Most customers are bored with traditional dealerships. It’s hard to escape it. There are desks, cars, little offices with glass windows, maybe a tower, a waiting area—all dealerships look the same to them. Here are some ideas to “kick up” the customer experience a notch.
Technology is great! And as the automotive industry moves more and more of dealership marketing online, we have metrics for everything. But this can easily lead to analysis paralysis. In today’s post, we give you 5 simple questions that are the gold standard for measuring the success of your sales and marketing.
Too many BDCs are costing their dealerships more money than they’re making. But we’ve discovered six BDC hacks that’ll help your BDC book more appointments, so you can see a real return on your investment.
It’s not your fault customers are ignoring your marketing—they’ve become experts at ignoring all marketing messages. But here’s one simple idea that’ll help you cut through the clutter and get noticed by the people who want to buy from you today.
Are you sick of half-baked results from your marketing? Are you tired of investing tons of dough and not getting any more leads or selling any more cars? That’s why we’ve put together the ingredients you need to cook up a successful marketing plan.