Radio Isn’t Dead; You’re Just Doing It Wrong
Getting more traffic from your marketing shouldn’t be hard. In fact, this easy-to-use advertising medium could make getting more traffic at your dealership feel as easy as turning on a faucet.
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Why Customers Hate Salespeople And How Your Sales Team Can Overcome Negative Stereotypes
Customers don’t like your salespeople. But that’s not their fault. Really! Customers have trained themselves to hate sales people. Here’s a few easy ways to get your salespeople on every customer’s good side.
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Personality Pays – How Creating A Unique Personal Brand Can Help You Attract More Customers
It’s not your fault customers are ignoring your marketing—they’ve become experts at ignoring all marketing messages. But here’s one simple idea that’ll help you cut through the clutter and get noticed by the people who want to buy from you today.
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One Simple Idea That Will Double Your BDC’s Output
Doubling your BDC’s scheduled appointments isn’t as hard as it seems. This one simple idea will help increase your BDC’s scheduled appointments virtually overnight.
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Is Your Digital Provider Tracking The Right KPIs?
Too many dealerships don’t know what their digital marketing providers are actually tracking when it comes to their website. Here’s what you should be tracking if you want to grow.
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Building Rapport Is As Easy As A…B…C… Three Easy Steps That’ll Help Your Salespeople Connect With Customers Faster
Too many salespeople are only focused on pushing the sale—they don’t take time to build rapport with their customers. But building rapport with every customer will increase their sales. That’s why we’ve put something together that’ll make building rapport as easy as A…B…C…
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How To Get Your Website To Start Converting At 20% Instead Of 2%
Across the auto industry, the average conversion rate for websites is only about 2%, but we’ve found a secret formula that we’ve used to increase conversion rates to 20% or more. Want to know how we do it?
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Don’t Let Aging Inventory Drag You Down—Here’s One Easy Advertising Method That’ll Help You Move Customers To Buy Your Oldest Inventory
If there’s one thing that can drag down your dealership’s grosses and hurt your overall success, it’s aging inventory. Here’s one simple idea that’ll help you move even your most unfavorable and oldest inventory.
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How Much Of Your Time Are Your Employees Stealing
Running a dealership is time-consuming. And sometimes it feels like there just isn’t enough time in the day to get everything done. But these life-hacks will help you take control of your time and get more out of each and every day.
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3 Simple Ideas You Can Do Today To Recover From A Bad Tax Season
Dealerships across the county fell victim to a bad tax return season. Here’s a plan to bounce back.
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Dealers And General Managers: This One Simple Time-Management Hack Could Help You Put More Cash In Your Pocket
Too many Dealers and General Managers are leaving money on the table by making this common time-management mistake. Find out how you can make more money everyday with this easy time hack.
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It’s Not What You Say…It’s How You Say It—Teaching Your Team Tonality And How It Can Help You Sell More Cars
You teach your salespeople about the inventory, the processes, and how to close a sale. But most salespeople are never trained on their tonality even though good use of tonality can help your team build rapport with customers, which will help them close more deals. That’s why we’ve put together a guide for training your team on the importance of tonality.
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