People don’t like dealerships. From bad portrayals in the movies to skewed news reporting, everyone paints dealerships as the bad guy. But too many dealerships are missing out on a simple tool that will help them turn the tables on the common stereotypes…
We work with dealers across the country who want to start selling more cars and making more money NOW, and they all have one thing in common. Want to know what it is?
Customers will close themselves when they feel heard, understood and guided. If you truly want a customer to take your recommendations and commit to the purchase, then your salespeople need them to accept and confirm for themselves that they’ve actually heard and understood them. However, most don’t. Here’s how you can train your salespeople to have better conversations and close more sales.
Millennials are taking over! Everywhere we turn its Millennials are doing this and Millennials aren’t doing that, Millennials, Millennials, Millennials. But dealers need to start listening because in the next five years Millennials will be the largest buying group in the automotive marketplace. Here’s everything you didn’t know you needed to know about Millennial car shoppers.
There aren’t enough hours in the day to get everything done—from needy employees to demanding customers most dealers just jump from one fire to the next. But many dealers don’t realize these time sucks are stalling their dealership’s growth. So stop holding yourself back from getting more. If you wanna take 2020 by storm, make more money and take no prisoners then you need this list.
According to a recent study, social media and digital advertising are playing an ever-increasing role in a car buyer’s path to purchase. In fact, 77% of sales customers use Facebook and 73% have clicked on a Facebook ad in response to a promotion or vehicle listing....
Take The New Year By Storm And Crush Your 2020 Goals With These 7 Easy Dealership New Year’s Resolutions
It’s a new year AND a new decade. Many dealerships spent the end of the year focusing their energy on making last-minute sales and wrapping up the year. We won’t argue that it’s important close out every month strong, but now the new year is upon us. What’s your plan for growth now that the new year is here?
Dealerships across the country are losing out on sales every day because salespeople are striking out with their ups. But it doesn’t have to be this way. Learn how your salespeople can hit a home run with every up.
If you’re like many dealers today, what you’re doing to attract customers is not working the way it should be—or the way it once did. There was a time when you could just buy ads, show up at the dealership or send a postcard and get traffic. That’s no longer the case.
Have you been wondering what’s changed? Where have all the customers gone? If so, we’ve got the answers in our new post.
As we’re waving goodbye to 2019 and ushering in the new decade, it’s time to start thinking about all the trends that’ll affect car sales in 2020. Here are the top four trends that’ll dominate the automotive market in 2020.
With good cars becoming harder to find and more expensive, a lot of dealers are struggling to keep their lots stocked. Here’s one simple solution that’ll help you keep your lot stocked with cars your customers want.
We see it happen every year—dealerships take their foot off the gas and choose to coast through the winter months. But if you want to grow in 2020, here’s 20 things you need to do now to get a fast start in the new year.