Category: Sales

How To Turn Your Salespeople Into Coaches Your Customers Like, Trust And Want To Buy A Car From TODAY!

Your customers hate your salespeople. This is mostly because the current approach to selling cars is outdated. Most salespeople have been trained for years to push for the sale instead of dig for the solution, which has left customers defensive, suspicious and just plain unhappy. Ultimately resulting in MAJOR problems at the dealership because it makes the car buying process a nightmare for your customers, your salespeople and you. But how do you fix it?

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How To Prepare For Selling Season

Summertime is a GREAT time to be a car dealer! The market is flooded with Active Shoppers, and it’s high time for selling cars! But are you sure you’re reaping all the rewards from this added opportunity? In our new post, we show how to make sure you aren’t leaving anything on the table.

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VDPs VS. Leads—Which Is More Important?

Since most customers are doing the majority of their research online before buying a car, there’s been a lot of emphasis placed on VDP KPIs, like VDP views and time spent on VDP, which has left us asking, “But what about the leads?” And we weren’t the only ones! So we tackle that question head on in our new post.

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3 Questions You Should Use When Greeting Customers That Are Guaranteed To Increase CSI And Sales

We all know that the negative stereotypes about car salespeople are the worst. They build a wall between your sales team and your customers and that wall is hard to climb over. But if you can manage to create a human-to-human connection, it is possible. It just takes a little interest on the part of your sales people and a few key questions.

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