People don’t like dealerships. From bad portrayals in the movies to skewed news reporting, everyone paints dealerships as the bad guy. But too many dealerships are missing out on a simple tool that will help them turn the tables on the common stereotypes…Read More
Millennials are taking over! Everywhere we turn its Millennials are doing this and Millennials aren’t doing that, Millennials, Millennials, Millennials. But dealers need to start listening because in the next five years Millennials will be the largest buying group in the automotive marketplace. Here’s everything you didn’t know you needed to know about Millennial car shoppers.Read More
According to a recent study, social media and digital advertising are playing an ever-increasing...Read More
If you’re like many dealers today, what you’re doing to attract customers is not working the way it should be—or the way it once did. There was a time when you could just buy ads, show up at the dealership or send a postcard and get traffic. That’s no longer the case.
Have you been wondering what’s changed? Where have all the customers gone? If so, we’ve got the answers in our new post.Read More
With good cars becoming harder to find and more expensive, a lot of dealers are struggling to keep their lots stocked. Here’s one simple solution that’ll help you keep your lot stocked with cars your customers want.Read More