Category: Marketing

It’s been a busy year for the auto business, and here at the Traffic Institute, we’ve worked hard to keep you up-to-date on everything from training a powerful sales team to our insider knowledge on attracting unique leads through Facebook advertising, all to help you stand out and sell more even in a crowded marketplace. As we say goodbye to 2017, we’ve put together a collection of our most valuable posts for you to look back at or catch up on.

Last Friday, Rich Bolandi, the Director Of Digital Marketing and Facebook Advertising expert at Gravitational Marketing, sat on a panel for FIADA with Zach Klempf, CEO and Founder of Selly Automotive, to discuss the benefits of dealerships advertising on Facebook and Google. See what they had to say in our new post.

Make doing business with you unique and exciting – even if under the curtains it’s ordinary.

That’s the message in today’s blog post, and we show you how you can turn your ordinary showroom into a unique and exciting visit with a few simple tweaks to your thinking.

You can read all about it here: http://trafficinstitute.com/change-perception-dealership-make-visiting-showroom-experience/

Now that you know that experts are wrong about hiring voice-over talent, the next natural question...

Owning and running your dealership puts a lot on your plate. At any given time, you are thinking...