Here’s 105 ways to sell a car:
- Write a book
- Endorsed mailing
- Service fundraise with local school groups
- Executive buying program
- Door hangers
- Referral program (big check, cookie basket)
- Tear sheet mailing
- Press releases that tie into TV shows
- Banners at the store and around town
- Distribute special reports
- Craigslist “buy cars” offer
- Signature special events throughout the year
- Have a book launch
- Bandit signs for trade
- SEO
- Allow groups to do car wash fundraisers
- Google Bounty Campaign
- Submit dealership events to calendar listings
- Inserts in papers and magazines
- Host your own cable access show
- Shared mail (you organize, send for free)
- Radio remotes
- Valpak (FSI)
- Dinner seminar (great for seniors)
- “Cause” campaign with bracelet
- Informational CD or DVD for prospecting
- Create an online radio show
- Teach at the local college or high school
- Facebook fan page promotion
- Mission Accomplished posts on Facebook
- Mail wraps
- Write articles for the local paper
- Sponsor local teams
- Ads in on hold messages for other businesses
- Cross promotion with other local businesses
- Design an annual calendar
- Host your own radio show
- :10 radio cut-ins with credit messages
- Divorce mailings
- Create a buyer’s club
- Smartphone app or game
- Press release tying into current events
- Bumper stickers
- Bus stop benches
- Facebook app or game
- Bandit signs for service
- Bandit signs for credit
- Donate service and cars to charity auctions
- Start your own referral/networking group
- Online ezine articles
- Video emails for service
- Hubpages
- In-neighborhood test drive events
- Rolling radio station
- List yourself in local expert directories
- Squeeze pages
- Banner ads on media websites
- Infomercials
- Gift with appointment campaign
- List cars for sale on Craigslist
- New mover campaign – sales & service
- BIG postcards
- Santa Claus at the dealership, mobile Santa
- Farming letter campaign – sales & service
- Halloween costume of yourself
- Host music events
- Reverse stealing your own book
- Op-ed commentary, letter to editors
- Skywriting
- Parking lot flyers
- Card deck mailings
- Facebook Lead Gen Ads
- Seminars for local organizations & churches
- Join Boards of Directors
- Mail a printed newsletter
- Send an email newsletter to your database
- Low-tech lead generation with chance to win
- Checkbook service mailers
- Flyers and other media at colleges and bases
- Apartment resident promotions
- Mobile billboards
- Host food events
- Print your own trade-like “magazine”
- Car wraps/lettering
- Long form commercials on YouTube
- YouTube Pre-Roll
- Business card racks
- Backside business card lead generation
- Fast Forward Method Daily Video
- Mass transit ads (buses, subways)
- Radio jock endorsement
- Blog commenting
- Write a column in local paper
- Host a movie night (outdoor screen)
- Take prominent business people to lunch
- Pay-Per-Click
- Banner ad remarketing
- Facebook remarketing
- Google Display Network ads
- Host a car show
- Google MyPlaces optimization
- Mall displays
- Door-to-door surveys
- Bankruptcy mailer
- Host a neighborhood block party